We live in a time where you name it, you can buy it online. From groceries to electronics, the e-commerce world has made shopping significantly easier. With online shopping opening up a convenient means of obtaining goods, the car world saw it as a great opportunity to help individuals purchase a vehicle without having to leave the house.

Buying a car online in Canada is still relatively new and not fully adopted by consumers. Because it is such a massive purchase, many prefer to go to the dealership to ensure their needs are met. Despite any misconceptions, buying a car online poses an array of benefits for any consumer looking to nab a new ride.

Here are a few reasons why buying a car online may be a good route for you to take:

A Convenient Experience

Shopping can be a daunting task. You have to get ready, leave the house, walk around for what feels like hours, and sometimes, you end up buying things you don’t need because they just caught your eye along the way (we’ve all been there). When it comes to shopping online, you can eliminate all of this. Shopping for a car online doesn’t even require you to get out of bed!

Many car makers have easy to use, virtual interfaces that allow you to design your desired model and get a realistic feel of what it will look like in person. They will also show you the prices associated with add-ons, financing, leasing, interest, and even discounts available. You can do all of this from the comfort of your own home on your own schedule – no need to leave or even get out of your comfy PJs!

A Dream for Non-Negotiators

Some are experts when it comes to negotiations and can haggle money off of nearly anything. However, many people are hesitant when it comes to the negotiation process either because they are unsure how to properly do so, they fear rejection of their counteroffers or they are a little on the shy side. If negotiation isn’t your cup of tea, buying a car online can help you pass that roadblock.

Most vehicle sites will show a list of available discounts, incentives, and offers, as well as a place for you to interject your own (ones you received from your Dealer Invoice Report for example). Should you feel the need to negotiate, some sites offer online chat services where you can talk to a real individual without the face-to-face awkwardness you may feel when hassling in person. Say goodbye to the days of long-drawn-out and uncomfortable in-person negotiations. 

Time is Money

We can’t sugar coat it, buying a car isn’t exactly a quick process. First, you have to choose your vehicle, then you have to choose the paint colour and other features, from there you have to wait for approval, then you have to work out the costs and fill out even more paperwork. The typical process of purchasing a vehicle is around 1 to 2 hours, provided everything goes smoothly. Buying a car online can cut this process down significantly and can be done in less than an hour.

When you are buying a car online, you essentially bypass any sales pitches the dealer may have and all required work that needs to be filed can be done with a few clicks. If you don’t want to spend a couple of hours sitting in a chair endlessly waiting, opting to purchase a vehicle online may be the best route for you.

Shop On Your Own Accord

Buying a vehicle online allows you to browse as you please. While you can do so at the dealer, it’s significantly easier online. You can customize as many models, add-ons, and exterior and interior features as you would like at your own ease. Dealerships typically hold the most popular models with the basic paint colours and features. Want to see how a Mazda 3 looks in metallic gray, black, vibrant orange, or chocolate brown? You can do so online. You can get a good feel of what your fully customized vehicle may look like prior to purchase, even if it isn’t on the showroom. There is no pressure to buy or settle – you can browse and customize as much as you want!

A few years ago, online shopping had many limitations and now you have the option to purchase an entire vehicle without leaving the comfort of your own home. Just a few clicks can secure you a new ride. Both traditional and online purchasing pose many benefits; it all comes down to personal preference and comfort.

Added the car of your dreams to your cart? Get your FREE Dealer Invoice Report today to save money on your checkout!